Athlete lounge
MANAGEMENT &
PRIVATE LABEL WINES
MANAGEMENT &
PRIVATE LABEL WINES
Athlete Lounge is a premier boutique agency dedicated to elevating the careers and brands of elite athletes. Specializing in action sports, we have a proven track record of representing top-tier talent and high-profile events across the professional sports landscape.
We specialize in crafting unique and intuitive private-label wine experiences. Partnering with renowned wineries from Sonoma and Napa Valley, we offer the perfect fusion of business, relationship building, and entertainment. For over 17 years, we have curated compelling wine programs tailored to our corporate clients.
Athlete Lounge and Capachetti Wine, specialize in curating exceptional experiences for a discerning audience, offering a unique platform for premium brands to connect with an affluent, engaged, and highly targeted audience.
Access to a Premium Audience: Our members are affluent individuals who appreciate the finer things in life—luxury wines, exclusive experiences, and high-end products and services. By partnering with us, you gain direct access to this coveted demographic.
Seamless Integration into a Luxury Experience: Every month, we ship premium Capachetti wines to our members, accompanied by carefully curated offerings from select partners. Your brand could be featured in these shipments, presented in an elegant and sophisticated manner that resonates with our audience.
Measurable Results: Our platform delivers tangible results. Whether it’s driving sales, increasing brand awareness, or generating leads, we provide a direct channel to an audience that is ready to engage with premium offerings.
Created for professional athletes to champion their philanthropic causes, our iconic label designs and sought-after wines make a lasting impact. From securing corporate partnerships to executing full-scale campaigns, we handle every detail—delivering exceptional results with purpose and precision.
Gain exclusive VIP access to the world's top action sports athletes. Our signature "Day-in-the-Life" program offers an immersive experience tailored to your company’s objectives, complemented by corporate speaking engagements and dramatic live demo shows.
With over 25 years of expertise in athlete management and private label wines, I bring a unique blend of experience to the corporate and sports sectors.
As a seasoned executive and former Managing Partner of an international sports agency, I’ve cultivated a strong global network and built enduring partnerships with Fortune 500 companies and world-class athletes.
Renowned for my relationship-building, I specialize in creating impactful collaborations with both domestic and international clients.
Let us know the details of your project, or whatever it is you're hoping to accomplish, and we'll put together a comprehensive game plan. We look forward to hearing from you!